Since the pandemic rocked international travel, United Airlines Holdings Inc. (NASDAQ: UAL) has had to navigate both tailwinds and turbulence. Investors question whether UAL stocks can continue to rise as we soar through 2025, or if fresh market challenges may force a decline. In order to decide whether United is a buy, hold, or sell, this thorough analysis looks at the company’s financial standing, competitive position, and strategic plan.
United Airlines by the Numbers—2025 Snapshot
Market Data (as of June 25, 2025)
- Ticker: UAL
- Market Cap: ~$17.4 billion
- 52-Week Range: $33.12 – $63.45
- YTD Performance: +18.7%
Financial Highlights—Q1 2025 Earnings
Metric | Q1 2025 | YoY Change |
---|---|---|
Revenue | $13.9B | +7% |
Operating Income | $1.08B | +12% |
EPS (Diluted) | $2.24 | +15% |
Load Factor | 86.2% | +0.9 ppt |
Net Debt | $29B | -4% |
CFO Gerald Laderman: “Despite fluctuating fuel prices, our strong quarter was driven by cost control and premium cabin demand.”
Growth Drivers of UAL Stocks
High-end Cabin & Global Demand
Due to high-end leisure demand and corporate travel’s gradual recovery, United’s Polaris business class reservations have increased 18% year over year.
Modernization of the Fleet and ESG Advantage
25 of the 100 new Boeing 787 Dreamliners that are being ordered will be delivered in 2025.
10% of SAF (sustainable aviation fuel) should be used by 2030.
15% increase in fuel efficiency is anticipated when compared to retiring 767s.

Collaboration & Loyalty Growth
This year, co-branded credit card sign-ups increased by 21% thanks to United’s MileagePlus app’s integration with Chase Sapphire Reserve.
Risks and Obstacles for UAL Investors
Volatility of Fuel Prices
Due to Middle East tensions, jet fuel has increased by 24% so far this year, raising CASM (cost per available seat mile) estimates by 3%.
Negotiations for Labor
ALPA, a pilots’ union, wants to increase wages by 25% over three years. If negotiations stall, there is a threat of a strike.
Capacity for Competition
American and Delta intend to expand their capacity on profitable transatlantic routes. Oversupply may put pressure on prices.
UAL vs. Competitors—A Comparative Lens

Metric (2025) | UAL | DAL (Delta) | AAL (American) |
---|---|---|---|
Market Cap | $17.4B | $25.6B | $11.2B |
YTD Stock Perf. | +18.7% | +14.3% | +9.8% |
Debt/EBITDA | 4.1x | 3.5x | 4.8x |
ESG Score (Sustainalytics) | 27 (Medium Risk) | 25 | 30 |
International Seat Share | 45% | 40% | 38% |
Takeaway: United leads in international exposure but carries higher leverage than Delta.
Analyst Ratings—Is UAL Stock a Buy?
- Buy: 10 analysts
- Hold: 8 analysts
- Sell: 2 analysts
Consensus 12-Month Price Target: $68 (approx. 22% upside)

Technical Analysis Snapshot
Key Levels
Resistance: $60.75
50-Day Moving Average: $56.30
200-Day Moving Average: $49.10
RSI (14-day): 61 (approaching overbought)
Support: $54.00
FAQs About UAL Stocks
Q1: How has United mitigated fuel cost swings?
A: Hedging 45% of 2025 fuel needs via options; investing in SAF futures contracts.
Q2: What role does MileagePlus play in revenue?
A: Co-branded credit card and loyalty revenue contributed $1.2B in Q1 2025, 9% of total revenue.
Q3: Is United paying dividends?
A: Dividends were suspended during the pandemic; management has hinted at potential reinstatement in late 2025 pending debt reduction.
Q4: How exposed is UAL to Asia-Pacific demand?
A: Asia-Pac routes represent 18% of ASMs, with capacity growing as China and Japan rebound.

Ready for Climb—but Watch the Skies
United Airlines enters the back half of 2025 with solid demand tailwinds, a revitalized fleet, and growing premium revenue. Yet fuel costs, labor talks, and competitive pressure mean turbulence could return. For investors seeking exposure to global travel recovery, UAL stocks offer upside—but only with an appetite for volatility.
Verdict: A cautious Buy for long-term investors who believe international travel demand and loyalty monetization will outweigh short-term cost pressures.
Leave a Reply